PROJECT
Short-form and platform-specific video content created for TikTok, Instagram Reels, YouTube Shorts, paid social ads, branded series, and digital campaigns.
We made this choose-your-own-adventure Story to put viewers in the middle of a Jungle Cruise escape, asking them to pick between swimming with the skipper or swinging with the doctor.
We shaped this carousel around the feeling of moving deeper into the jungle, using each card to hold a different piece of the expedition’s scale, mystery, and playful danger.
We made Proxima’s appetite a playful Instagram Story prompt, asking audiences to slide a steak her way before this very large jaguar gets any hungrier.
We made escape a quick audience decision, asking viewers to choose whether they’d outrun the danger or try to outsmart it.
We made this Which Way? Story video put viewers in the middle of a split-second jungle escape, asking them to choose whether to swim with the skipper or swing with the doctor.
We made the river journey playable, asking Instagram viewers to choose whether to follow the skipper or the doctor before the jungle showed them what came next.
We framed the jungle’s five threats as a playful survival guide, pairing supplied film footage with field-guide-style cards that keep the danger in step with Jungle Cruise’s sense of fun.
We made a square motion poster that alternates release callouts over the film art to carry Ant‑Man and the Wasp: Quantumania into the home‑entertainment window.
Ruth E. Carter opens up her personal archive, using costumes from across her career to reveal how research, fabric, history, and character come together through wardrobe.
Ruth E. Carter breaks down Rudy Ray Moore’s fearless wardrobe | from platform shoes and patchwork denim to the bold colors and silhouettes that made Dolemite impossible to ignore.
Da’Vine Joy Randolph reflects on Queen Bee’s return to the screen | using the character to explore the complicated history, strength, sexuality, and visibility of Black women in Blaxploitation cinema.
David Walker looks beyond the label “Blaxploitation” to explore the movement’s contradictions, independence, and lasting influence on generations of Black filmmakers and storytellers.
Stephane Dunn examines the bold women of Blaxploitation and the complicated legacy of characters who brought strength, sexuality, attitude, and agency to the screen.
Michael Jai White explores the connection between kung fu, Black audiences, and the larger-than-life action language that became part of Dolemite’s unmistakable appeal.
Dr. Novotny Lawrence helps set the stage for Rudy Ray Moore’s story, unpacking the history and cultural conditions that shaped Dolemite and its lasting place in Black popular culture.
We used Rudy Ray Moore’s story alongside Rocky to give modern audiences cultural context for his perseverance, independence, and lasting significance within Black entertainment history.
We reframed Rudy Ray Moore’s many rejections as part of a larger cultural story about self-determination, resilience, and building your own lane when the industry refuses to make space for you.
Ruth E. Carter traces the visual language of Blaxploitation fashion, showing how urban style, denim, Afros, bold silhouettes, and powerful women helped define an era.
We gave audiences a crash course in the original Dolemite, breaking Rudy Ray Moore’s cult classic down in under 60 seconds to connect the new film back to the character that started it all.
Method acting gets the Cinemagical Realities treatment in a playful breakdown of how performers use imagination, empathy, and different acting techniques to make a performance feel real.
Lighting can make someone inviting, mysterious, or downright terrifying | this episode demonstrated how dramatically a performance can change depending on how a scene is lit.
Warm, cold, happy, sad | Cinemagical Realities used color theory and a few dramatic lighting changes to show how color can completely shift the emotion of a scene.