PROJECT
We let Shah’s screenplay unravel across the footage, turning a forgotten line into a self-aware glimpse of performance slipping into reality.
We gave Shah’s most awkward spirals the ranked-list treatment, letting the format carry the joke while the clips keep escalating.
We framed the destruction through a live-stream interface, putting viewers inside the kind of unfolding emergency people would instinctively watch, comment on, and share in real time.